Relying on the good faith to establish a bridge with customers to communicate - remember Jiangsu Saideli Pharmaceutical Machinery Manufacturing Co., Ltd.

The Jiangsu Saideli Pharmaceutical Machinery Manufacturing Co., Ltd., which was still unrecognized 10 years ago, adhered to honesty and strived to create a corporate honest image, attracting a large number of stable customer groups. Today, the company's centrifuge production scale and output are not only rare in the country, but also can be regarded as the best in the world.
Summing up the reasons for the rapid development of the company, Gu Gensheng, chairman and general manager of the company, said that if the company speaks with its customers on integrity, it will be able to exchange customer loyalty to the company. Integrity is the intangible asset of a company. It is the foundation for the company to maintain and exploit the market, and it is also a golden bridge between the company and its customers. From Gu Gensheng's introduction, we learned two small live fragments.
On November 27 this year, Sidel received a $700,000 foreign exchange from a Thai company. Can the company not have business dealings with Thai companies in the past two years, how could it cost 700,000 U.S. dollars? The company immediately notified the bank to temporarily deposit the foreign exchange and wait until the company identified the cause before disposing of it.
Just a month ago, Saideli remitted a German explosion-proof switch to a foreign trade company in Shanghai. Due to the bank misidentifying the other company's company name, the other party was neither shipped nor refunded, which affected its production progress. This time, the foreign exchange of $700,000 was unclear, and it is very likely that the Thai company made a mistake. I believe in honesty, and I can't be ambiguous about foreign companies. I must not let my own misrepresentation happen in Thai companies.
As a result, Sidel immediately contacted three Thai companies that had business dealings with the company. On the first day, the other party did not give a clear reply. The next day was unsuccessful. At this time, the bank has already reminded the timely settlement. Considering that if the bank remits a refund and the other party will lose interest, Saideli will return the $700,000 back to the payment office. On the third day, the Thai company identified that it was the company’s accounting that had misdirected the remittance to a certain Beijing company to Sidel. To this end, the chairman of the Thai company personally sent an e-mail: “We would like to express our sincere gratitude to your company. If you have the opportunity, please come to Thailand...”
The company’s refund of the company’s actions has spread wildly in the industry and has become a benevolent business talk.
In early November of this year, a German merchant booked a batch of equipment for the company. Because the handling staff is not very knowledgeable about the equipment, there are not many considerations for technical parameters when signing the contract. When the equipment was processed almost, the other party found a problem when inspecting the goods. The other party proposed to rework to improve the parameters of the equipment, which requires an increase of more than 10,000 US dollars in cost. German merchants agreed to increase prices after consideration.
The German company agreed to increase the price, but this event caused the Saideli company to rethink: when the contracting party did not put forward specific technical parameter requirements, but as the equipment manufacturers themselves, did not take the initiative to remind each other to consider the actual application of the equipment parameters requirements They also have negligence and should also assume responsibility. The company finally decided that this price could not be added to the customer and it was also its own responsibility. The increased costs should be self-digested.
German merchants were touched by the sincerity of Sidel and insisted on paying the $10,000. After several discussions between the two sides, Saideli finally insisted on "paying the bill" for this lesson.
The German merchants mentioned this matter and said that there is no such thing as China Saderli. They said that they will continue to use Saideli's products in the future.

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