After the harsh winter of the automotive industry last year, the private car manufacturer in Zhejiang, which had been surging with the explosive growth of Chinese automobiles, once fell into a depression. At the beginning of 2006, a new round of private capital "investment impulses to make cars" re-emerged. How do you see this ebb and flow? A few days ago, the relevant departments of our province issued a special investigation report, aiming at the phenomenon of “manufacturing of private enterprises’ carsâ€, and related persons said that during the “11th Five-Year Plan†period, irrational factors such as expansion of impulsiveness and blindly launched should be corrected to make our province’s cars Industrial upgrading has become a strategic industry.
The report issued by the Provincial Development and Reform Commission is entitled “Catch the opportunity to promote the development of the entire vehicle industry in our province to a new levelâ€, which for the first time fully disclosed the latest development trend of the automobile industry in Zhejiang. According to the report, after the first round of “people-owned enterprises’ car-making fever†from 2003 to 2004, as of the end of 2005, the 20 automobile enterprises listed in the National Vehicles Bulletin Catalog in Zhejiang produced a total of approximately 157,700 vehicles of all types, which was more than the previous year. It increased by 29%, including 8 vehicle manufacturers and 12 modified vehicle manufacturers. The automobile manufacturing industry has become an important industry in our province.
"The theory of excess vehicle capacity" and the limited investment in capital and technology ... Although various factors were once put on the private enterprise to build a car with a "sweeping spell", the enthusiasm for car repair by Zhejiang private enterprises did not diminish. According to preliminary investigation and statistics, there are nine companies in the province that will soon start production of vehicles and special-purpose vehicles, among which four are focused on the development of complete vehicles. The most famous is the Bird Technology Group, which was once rumored to withdraw from the auto industry. The company has invested a total of 300 million yuan to develop the vehicle. At present, the small MPV vehicle prototype is drawing to a close, and the car industry has completed the design and development. At the same time, the product structure of the vehicle is constantly being optimized and upgraded. For example, Geely Group Co., Ltd. and Luce Co. of Germany jointly design and develop new models for the sedan, and together with 4 companies such as ZTCA of Italy, they jointly develop and design new sedan models to develop mid- to high-end cars; The heavy-duty trucks and supporting engines that Zhejiang Jinhua Neoplan Co., Ltd. cooperated with the German MAN company are expected to obtain production qualifications and enter the market early this year.
If we say that in March 2005 the Oaks Group rushed through the auto industry's building road for just over a year, it was the ebb of Zhejiang's private enterprises, so after more than a year, the appearance of the new car's new face was called Zhejiang. Private enterprise boomers. However, in the face of a new round of boom, in the euphoria, the relevant departments still reminded the company should pay attention to investment risks, the Provincial Development and Reform Commission pointed out in the research report, "At present, some companies are not rational enough to develop automotive vehicles."
In view of the current situation, the prescriptions prescribed by the relevant departments are: to integrate resources, support the encouragement of related companies in the province to jointly develop vehicles, and increase the production concentration of vehicles; at the same time, the focus is on economical cars, pick-up trucks and SUVs, and MPVs. Planning and layout of vehicles, medium and high-end buses, heavy trucks and special vehicles, development of a number of competitive production bases for complete vehicles, forming a regional pattern of dislocation competition, complementary advantages, and rational division of labor.
According to the plan, the new vehicle development model with Zhejiang characteristics and considerable influence at home and abroad will be in early 2010. The specific layout will be “three small cars (500,000 cars for economical cars, 300,000 for recreational vehicles and pick-up trucks). (250,000 microcars), the second largest (0.5 million luxury buses, 10,000 large trucks), 2 specialties (35,000 commercial vehicles, 30,000 engineering and transportation vehicles), and a light (light truck) 100,000 cars)."
Links: The Rise of Zhejiang Private Enterprises
At the beginning of the new year, private enterprises set off a wave of car makers. On January 10, Zhongtai Holding Group, located in Yongkang City, Zhejiang Province, held the off-line ceremony for its first vehicle "Zhongtai 2008" at the plant site. This 1.6L manual block small recreational vehicle sold for 59,900 yuan. At present, at least a dozen private enterprises in Zhejiang are burying their cars or increasing investments in the automotive industry. However, in contrast to the 2003 Zheshang Motor Rover, most of the companies that had been making cars have already had small scales in the automotive industry. In 2003, Zhejiang businessmen who were passionate about making cars were mostly newbies outside the automotive industry. .
When more and more private capital enters the auto industry, is it currently rumored that the overcapacity crisis in the auto industry will intensify? In response, Rao Da, secretary-general of the National Association of Passenger Vehicles, said that it is entirely a market behavior for private enterprises to enter the auto industry. “The market will automatically adjust itself. Whoever adapts to the market will survive.â€